2 credits
Fall 2026 Lecture Upper DivisionData from last updated 6/5/2026
Fall 2026
Fall 2026 Instructors:
The course covers new product development issues including idea generation, concept testing, prototype development, patent protection, and product launch. Student teams generate a new product idea, test the idea with target customers, and develop a product launch strategy.
Learning Outcomes1Understand New Product Development Process.
2Analyze New Product Development Cases.
3Develop and Test a New Product Idea.
Prerequisites
Restrictions
BoilerCoursesis an unofficial catalog for Purdue courses
made by Purdue students.
made by Purdue students.