3 credits
Spring 2026 Lecture Upper Division
Asset management is an indispensable discipline in the hospitality industry, aimed at maximizing the value of hotel properties in alignment with the owners' and investors' strategic objectives. A competent manager in the industry needs to possess basic understanding of asset management principles and practices for operational and strategic decisions. This course exposes students to the multifaceted world of representing ownership interests in managing hotel investments, and helps students to establish a robust corporate finance foundation to become a competent manager in the industry. Through this course, students develop a nuanced understanding of the intricate interplay among operational issues, real estate management, and financial decisions, and effectively apply the learned knowledge to hotel real estate investment and operation strategies.
Learning Outcomes1Describe the role of an asset manager in the dynamic relationships among various hotel investment stakeholders.
2Analyze the impacts of operational decisions, such as revenue management, leases, management contract, and franchise agreement, on asset valuation.
3Explain the effects of development and management of physical assets on hotel operations and valuation.
4Compare and apply various hotel valuation approaches.
5Evaluate the effects of capital structure decisions on hotel investment returns.
Restrictions
made by Purdue students.