0 or 3 credits
Spring 2020 Lecture Upper DivisionData from last updated 8/23/2024
Spring 2020
Spring 2020 Instructors:
This course covers key topics in sales management while emphasizing customer relationship management, sales productivity, and the effects of technology on the sales function. Topics include analyzing multiple channel models; establishing sales plans; incentivizing and motivating the sales force; and evaluating, monitoring, and managing the effectiveness of the sales force. Typically offered Fall Spring Summer.
Course TLI 34350 from Purdue University - West Lafayette.Prerequisites
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made by Purdue students.