COM 64011: Seminar In Advertising

3 credits

Spring 2025 Distance Learning

Data from

Spring 2025

last updated 3/29/2025

GPA

?

Catalog

This course provides an overview of the strategic planning process for advertising including identifying the target audience, determining a positioning strategy and developing a communication media strategy. The course will provide information on theory and best practices that inform the planning and implementation process for successful advertising campaigns.

Course COM 64011 from Purdue University - West Lafayette.

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Debr...(Spring 2024)

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