3 credits
Spring 2026 Lecture Upper Division
This course focuses on the challenges top managers face in developing strategies and management policies in multinational corporations (MNCs). Major topics usually covered include foreign market entry strategies, motivations and organizational challenges of internationalization, analyzing global industries, managing MNC/host government relations, building competitive advantage in global industries, international alliances and acquisitions, structuring and controlling MNCs, risk management, and the country manager role.
Learning Outcomes1Understand the range of competitive opportunities and challenges companies and managers face in creating value worldwide.
2Appreciate the complexities of national institutions and the dynamics of industry competition.
3Deal with a company's multiple stakeholders including its internal constituents.
4Integrate the concepts, principles, skills, and knowledge acquired in functional courses.
Prerequisites
Restrictions
made by Purdue students.