3 credits
Fall 2026 Lecture Distance Learning Lower DivisionData from last updated 4/10/2026
Fall 2026
Fall 2026 Instructors: ,
This class introduces students to a range of public relations techniques, with a focus on writing. From press releases to new media, this class offers practice and feedback on how to use common public relations tools.
Learning Outcomes1Match appropriate PR techniques to a given situation.
2Write a press release correct in form, content, grammar and spelling.
3Compose a SWOT analysis for an actual organization.
4Use at least two new media technologies to create PR messages.
Prerequisites
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