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3 credits
Winter 2025 Lecture Distance Learning Upper DivisionPersuasion and its effects, ranging from individual influences to societal impacts. Various perspectives and models of persuasion are examined, including classical and modern approaches. Both theoretical and pragmatic considerations are introduced.
Learning Outcomes1List the major areas of study in the field of persuasion.
2Analyze and critique persuasive techniques.
3Apply theories of persuasion to explain everyday circumstances.
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