2 credits
Fall 2025 Lecture Upper DivisionData from last updated 10/3/2025
Fall 2025
Fall 2025 Instructors:
The course covers new product development issues including idea generation, concept testing, prototype development, patent protection, and product launch. Student teams generate a new product idea, test the idea with target customers, and develop a product launch strategy.
Learning Outcomes1Understand New Product Development Process.
2Analyze New Product Development Cases.
3Develop and Test a New Product Idea.
Prerequisites
One of
Student attribute GR
Restrictions
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