3 credits
Spring 2025 Lecture Distance Learning Upper DivisionThis course builds on the foundational skills developed in ENTR 20000 (prerequisite course) to bring students through the process of launching a new venture. Students work in teams to develop and validate business models for potential startups. This occurs through experiential activities including gathering feedback from potential customers, creating forecasts, developing a go-to-market strategy, and pitching to investors. Students can choose ENTR 31000, ENTR 31500, or ENTR 32500 to serve as the second required core course for the Certificate in Entrepreneurship and Innovation.
Learning Outcomes1Validate new business concepts and business models.
2Conduct primary market research with prospective customers.
3Apply the financial knowledge necessary for sales forecasting and cash flow management.
4Evaluate methods to acquire and manage financial resources for a proposed venture.
5Persuade investors and partners to support an entrepreneurial venture.
6Identify and recruit talent for an entrepreneurial team.
7Participate effectively as a team member or leader.